Custom email marketing for your brand
At Pareto Publishing, we combine machine learning with modern email marketing to help brands connect with the right people in the right way. We’re here to help you create smart, effective campaigns that engage your audience and boost your brand visibility!
Our proprietary tools, including AI-powered MEGAML® segmentation and custom-built tracking systems, help deliver the right content to the right subscribers at exactly the right moment to your audience. For regular clients, we also offer custom solutions that can support your business in day-to-day marketing activities.
While we specialize in working with companies from the financial sector, we also run campaigns for local businesses across Central Europe and the United States. We adapt our solutions to meet the needs of both large organizations and smaller teams looking to improve their digital outreach.
Data integrity is at the heart of what we do. We never share or sell audience data without explicit permission, and we’re committed to delivering a consistently high-quality Subscriber eXperience (SX) for every client, every time.
Built for banks, fintechs, insurers...
and results!
Our solutions support ongoing campaigns for a wide range of financial institutions, including banks, fintech startups, insurers, and investment companies. These industries deal with strict regulations, sensitive data, and highly segmented customer groups… and that’s exactly where our tools perform best!
We build systems that allow for advanced audience segmentation based on:
- product usage,
- customer lifecycle stage,
- credit risk profiles and scoring,
- stated financial goals,
- transaction history,
- communication preferences,
- engagement with past campaigns,
- and way, way more!
Working closely with your team, we design automated flows, real-time tracking dashboards, and content triggers that make campaigns smarter and easier to manage. Behind every campaign, there’s a system doing the heavy lifting, so you don’t have to.
Meet MEGAML®
Most email vendors talk about personalization. We engineered the stack that actually delivers it.
Our MEGAML® segmentation engine and proprietary tracking architecture operate on live behavioral data, transactional patterns, and subscriber-level signals. Instead of broadcasting generic messages, campaigns are executed against granular, dynamically updated cohorts. That’s right, no more manual tinkering from your side.
Ready to see what modern email marketing can do for your brand?
For banks, fintechs, insurers, and asset management firms, Pareto Publishing supplies segmentation models, consent-aware delivery pipelines, and event-driven automation that convert email into a measurable growth vector. All processes are architected to align with financial regulations, risk controls, and data governance protocols.